New Lives Tomorrow

Meet your creative fixer.

Corporate hurdles, endless vendor options, and The Impossible Brief. Let me bridge the gap between your business goals and the idea's highest creative potential, assemble exactly the right team, and stand beside you every step of the way.

Sarah Jackson directing on set, headset around her neck
ContentBrand strategyCreative teamsSpaces and activations
About
Sarah Jackson smiling in a cream turtleneckSarah Jackson

I'm the woman you call when the stakes are high, the brief keeps growing, and somewhere deep down you know this could be great… if you could just get it off the ground.

I founded New Lives Tomorrow to be exactly the ally creative leaders need right now, whether it's a strategic brainstorm or building and leading the team to bring your vision to life.

I'm an Emmy-nominated maker myself, so I bring the taste media companies have sought for 10+ years, a vast network of top-tier creatives who bring incredible ideas to life, and the production know-how to assemble exactly the Dream Team your project deserves. No getting locked into an overpriced agency that can't flex as the project evolves. I believe in an artisanal approach that marries the efficiency of AI with the industry's most incredible humans, so the results meet your business goals and make you proud.

  • I've led major brand campaigns, facility builds, and delivered award-winning branded content.
  • I'm tactical when deadlines loom, creative when others see roadblocks, and practical with production plans.
  • I help everyone, from the PA to the CEO, see the vision and get as enrolled and excited as you are, so the work gets made at an exceptional level.
Award-winning Creative Director, launch leader, maker of content, brand systems, and breakthrough solutions.

Let me bring this project home for you.

See how we can work together
Testimonials

Kind Words

"If I had to describe Sarah in one word, it would be 'indispensable.' She's the person you call when you need an expert to develop a new strategy or create truly killer content to amplify an existing one. Her unbridled enthusiasm for pop culture and production shines through in everything she does." Jeff Blackman, SVP Brand Creative, Meow Wolf

"The Jane of all trades who can help strategically brainstorm, process, and conceptualize the greatest creative innovations, fine-tune deliverables, and make you smile along the way? For me, that person is Sarah Jackson."

Cheryl Konieczko, Director, Production and Conference Center Operations, Novo Nordisk

"Her gifts at cross-collaboration with designers and tech vendors resulted in one of our most iconic image spots."

Douglas P. Johnson, SVP/Head of Production, Paramount Multi-Platform Production Group

"As my partner on the editorial and video side, Sarah was able to fully fuse brand strategy, design, editorial and video into a fully aligned suite of content."

Jennifer Galan, Vice President/Creative Director, Scholastic Book Fair
Novo NordiskNBCUniversalPeacockParamountWarner Bros. DiscoveryScholastic Book Fair
Services

How we can work together

An hour of straight advice, an ally for the length of a project, or a full production with a curated team, perfect for your project.

Start here

Consult

A one-hour virtual session with me, tailored to you. Brainstorm with a thought partner, pressure-test a plan, figure out how to sell an idea up the chain, get vendor recommendations, or a real-talk second opinion. I'm in your corner.

$250.00
Book An Hour
For the long haul

Ally on Retainer

For the project that takes months, not meetings. I join your effort as your dedicated advocate, alongside your team.

Shaping the brief, building the team, and keeping everyone aligned from kickoff to launch. One accountable partner on your side, for as long as it takes.

Tell me what you're facing
Production

Shoots and Content

I can handle every phase of creative production, from concept through delivery. Whether it's social content and corporate comms or a full commercial shoot, I staff the right directors, writers, and crew, through one point of contact, on time and within budget.

Concept and scripting · Photo shoots · Video shoots · Post-production · Branded content
Start a project
In the physical world

Spaces and Activations

For when your brand and its ethos need to be experienced in the physical world. I bring the production design and crew to build semi-permanent activations, exhibits, studios and branded environments, without the stress and delays of a permanent build. One team, one point of contact, in and out fast.

Let's build something

Not sure which fits? Start with an hour.

Book An Hour

Consult.

Need a partner to work through a creative problem or gut-check a situation? No time to go through procurement?

Book a consult for a quick mind-meld with me to keep you moving forward.

$250Per session
60Minutes
VideoWherever you are
Book An Hour

Sample discussion areas

  • General coaching, industry chat
  • Creative brainstorm
  • Capabilities audit
  • Deck/presentation review
  • Vendor recommendations
  • Keeping a brand consistent across teams and platforms
  • What to hand to AI and what to keep human
  • Staffing and team structure
  • Production plan or bid review
  • Framing a conversation with your leadership or team
Contact

Let's talk.

Have a bigger project, a team that needs creative leadership, or a space to build? Tell me what you're facing and I'll come back with a scope and an estimate.